#100 colours dress

Posted on July 29th, 2016 in Competition,Fashion,News

Congratulations to Emma who won the #100colours limited edition dress that I designed especially for the Dove campaign!


Brand new collection for summer 2016!

Posted on June 14th, 2016 in Fashion,News

Gok for Tu, Sainsbury's collectionYay! New collection day! Hope you love it all! It’s available in Sainsbury’s stores and online from Tuesday 14 June 2016!

Brand new Spring 2016 collection for Sainsbury’s Tu

Posted on February 1st, 2016 in Fashion,News

Hi guys!

My brand new Sainsbury’s Tu collection is in store from Tuesday 2 February! Spring has arrived! Find the whole range in store or online on the Sainsbury’s website.

Gok x
Gok Sainsbury's Tu Spring 2016 collection Gok Sainsbury's Tu Spring 2016 collection







Gok's Sainsbury's Spring 2016 collection     Gok's Sainsbury's Spring 2016 collection

Brand new Gok TV for 2016!

Posted on January 12th, 2016 in Fashion,Food,News,TV

Me and my bestie, the lovely Fearne Cotton, have a brand new TV show for 2016! Fearne and Gok: Off the Rails is a brand new fashion show looking at celebrity style. The series will run for six 60-minute episodes. Look out for it on ITVBe every Thursday at 10pm!

Joining us in the studio each week, two celebrity panelists will be giving their opinion on who rocked the red carpet; who played it safe and who pushed the boundaries when it comes to the celebrity style stakes.

The series will also reveal our style secrets of our hosts and those of our celeb guests you’ll get a personal insight into dressing for those big events. Walk-in-wardrobes, high street heroes and last minute fittings for the ultimate designer dress – not to mention the hair, make-up, shoes and accessories that need to be considered during Awards season. The series will be following the highs and lows of celebrity fashion at the must-attend events; from the National Television Awards to the BAFTAs, the Grammys to the Brits.

Whether it’s looking at the biggest fashion news stories of the week or road testing some of the more ridiculous trends from the global runways, the emphasis is on fun, as we celebrate the latest and greatest in the world of celebrity fashion.

Watch out for news of my other ITV show: Gok’s Lunchbox – Follow the show on Twitter and Facebook for news!

Gok does Gothic!

Posted on October 27th, 2015 in Fashion,TV

I love love loved putting these outfits together for This Morning. Romance, floral, simple – gorgeous! There’s something to suit you.

Find all the details of where to buy on the This Morning website.


Gok-ThisMorning-gothic-outfit Gok-ThisMorning-gothic-shoes






Bottom row: Left: Model wears Necklace Topshop £18.50, Top H&M £19.99, Coat Forever 21 £26, Skirt Coast £139
Shoes on right: Next £36

My top tips for body confidence!

Posted on August 4th, 2015 in Fashion

My new Sainsbury’s collection is in stores today! If you need a boost, here are my top confidence tips.


  • Every woman I’ve met would change at least one thing about their body. YOU’RE NOT ALONE! Don’t hide away. Get out there. Life’s too short!
  • Have a healthy mirror. Look deeper than your reflection. Your mind & soul don’t have a dress size. It’s way too big! Big is beautiful
  • Dress your personality. Tell the world who you are without saying a word.
  • Trust you own sense of style. Coco, McQueen and the other greats are applauded for their uniqueness. And so should you!
  • Love every part of you or one day you’ll look back & wonder why the hell you wasted so much time worrying. Life’s for living! live it!
  • The best accessory EVER is confidence. So make yours a large one and dress today in a statement swag!

Tell me in the comments below what tips you have for body confidence! xx

Brand spanking new control underwear line!

Posted on July 6th, 2015 in Fashion

I’d like to introduce you all to my brand spanking new control underwear line exclusive to Sainsbury’s. Available in stores right now! X

Gok Wan Sainsbury's shape underwear

My new Sainsbury’s collection available 16 June

Posted on June 11th, 2015 in Fashion

My brand new summer collection for Sainsbury’s will be in stores from 16 June! So grab yourself some summer chic! xx

Gok for Tu at Sainsbury's

Gok for Tu at Sainsbury's

Gok for Tu at Sainsbury's

My new Gok for Tu collection launched

Posted on April 14th, 2015 in Fashion

I love this sweatshirt in my new collection that launches today – Tuesday 14 April! She’s my baby! X

Dolly Sweatshirt, Gok for Tu range

Take a look at the full range on Sainsbury’s website.

First look: The New Gok Wan Spring Collection for Sainsbury’s

Posted on January 24th, 2015 in Fashion,News

Gok Wan Sainsbury's Tu Spring collection Take a peek at my brand new spring collection for Sainsbury’s Tu over on – it’ll be in stores on 3 February 2015.

“Well into the swing of designing for the brand, Gok has outdone himself with this season’s collection – making a monochrome statement inspired by modernist architecture that are reflective of urban cityscapes. Of course, as you would expect with king of making the ladies feel good, the range is strongly focussed on shape and form. We asked him to describe the collection in one word. He said, of course – and with no hesitation – ‘Confident’.”